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CORPORATE STRATEGY  |  NORTH STAR  |  SHARED LANGUAGE  |  BRAND IDENTITY   |  WEB DESIGN  |  BRAND GUARDIANSHIP  |  FILM Identified an ownable Brand Space through research Built a unique international Brand Name and Identity Created the distinctive “More Human Please” Brand Platform Achieved consistent growth for 12 consecutive quarters Activated in three markets, London,…

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Auckland Blues

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HIGH PERFORMANCE WORKSHOPS  |  SHARED LANGUAGE  |  NORTH STAR  |  PERFORMANCE LEXICON  |  COMMS STRATEGY Undertook in-depth qualitative research within The Blues team and organisation. Worked with coaches and players to create  a Performance North Star Created a Shared Language with the players and coaching team Inspired powerful match day rituals Became the measure for future success on…

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